Vision and Attention, Sense of Location, Language, Memory, Decision Making, and Emotion.

Designing for the “Six Minds” of the User Experience — A Case Study of Car-Dashboard User Interface

Regardless of whether someone is using a digital product or doing any other activity, there will always be a lot of cognitive processes going on in people’s minds. To understand complex neural and psychological activities easier, John Whalen proposes Six Minds of the User Experience: Vision and Attention, Sense of Location, Language, Memory, Decision Making, and Emotion.

Photo by Why Kei on Unsplash

Vision, Attention, and Automaticity

Car dashboard.
Car dashboard.
Figure 1: Car dashboard.

Sense of Location

Language

Car steering wheel.
Car steering wheel.
Figure 2: Car steering wheel.

Memory

Decision Making

Emotion

The Bottom Line

References

I show you how to design for how people think — by Rian Dutra | Also watch me on Youtube 📺 https://bit.ly/dfhyoutube